Lori W AllenLori W. Allen, Founder, President

For over 20 years Lori W. Allen’s Profitable Practice Strategies has made a significant contribution to the success of over 300 clients.

Lori ensures long-term, sustainable growth and overall profitability for her clients, stressing efficiency, accountability, standardization of processes and protocols, and excellence in customer service. Through every step of the process, Lori works closely with her clients to optimize the operations of their practice by implementing industry-specific standards to office layout, staffing, communications, statistics, financial management, office systems, training, and marketing and development programs.

In 2009 Lori added a full-service marketing and support division. PPS Design Studio delivers a customized marketing solution so clients can keep their current patients informed and attract new patients to their practice. As Profitable Practice Strategies grew, Lori knew she needed a place to suit goals she had set for her company. Her love of historic architecture and design lead her to Pittsburgh’s South Side Neighborhood where she found the perfect home for PPS. Built in 1892, the one-time restaurant, deli, and clothing store that now houses PPS was, under Lori’s supervision, carefully and artfully transformed into a cozy, welcoming environment, ideal for creativity, business, and education.

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ken-allen-PPS-2019Ken Allen, Director

After spending many years in the IT world, Ken has finally changed professions and has joined us at PPS. Ken brings a diversity of background and experience to our staff and he contributes to many of the client and seminar projects we develop. His people skills and energy are off the charts, and he brings this vigor to every interaction and endeavor at PPS.
Ken lives in Pittsburgh and Bonita Springs, FL with his lovely wife, Lori and his two dogs, Ricky and Sam.
Things you might find Ken doing at PPS:

  • Participating in our brainstorming sessions
  • Building powerful Power Points for events
  • Collaborating to help create our educational materials
  • Contributing to many of our published materials


Heather-Palaski-PPS-2019Heather Palaski, Editor-in-Chief

After years of moving between North Carolina and Pennsylvania, Heather settled down in her dream destination with her fiance in Savannah, GA after completing her graduate studies in professional writing at Chatham University. Building upon her bachelors in journalism from Indiana University of Pennsylvania, she has honed her writing to ensure accuracy, create narrative, and turn prose adding dimension to organizational communication.

A self proclaimed “word-nerd,” Heather’s passion for storytelling, research, and creativity combine to provide PPS and our clients the translation from concept to copy for a variety of deliverables and multimedia. Although always writing, when away from the office, essays, commentaries, short stories, and poetry replace the technical. Ideas hatch everywhere and Heather spends most of her time outdoors hiking, reading, and playing in nature (with a pen and notebook always handy).

Things you might find Heather doing at PPS:

  • Leading our brainstorming sessions
  • Adding her creative mind to the world of medicine
  • Collaborating to help create our educational materials

Elenie Kourouklis, Client Coordinator

As many of you may have noticed, a new addition has joined our staff at PPS. You’ll meet Elenie at events as she travels with Lori and “mans” the booth at many conference and summits across the country. Many folks may say they are a “people person,” but believe us when we say, Elenie is the real deal. Next time you see Elenie at the PPS booth, stop by to learn about all the wonderful growth and training opportunities Lori provides.

Michael Peterson, Chief Financial Officer

For almost six years now, behind the scenes, and integral to the operation of PPS, Michael Peterson is the chief financial officer. Michael’s attention to detail and work ethic are eclipsed only by his gentle kindness and warm personality. We are grateful to have Michael in the PPS family.